Categoria: Tendências

As the holiday season winds down, a little-known window of opportunity opens for advertisers known as Q5.  During the period from late December to mid- or late January, also known as Q5, many advertisers go dark after shipping deadlines have passed. Meanwhile, consumers are in discovery mode — scrolling on their mobile devices and spending

LLM seeding helps your brand get cited in AI responses. Learn how it works, why it matters, and how to start.

YouTube launched its first annual Recap feature showing viewing stats, top channels, and personality types. North America first, global rollout this week. The post YouTube Launches First Annual Recap Feature For All Users appeared first on Search Engine Journal.

Learn the differences between XML and HTML sitemaps, their impact on crawlability, and when each makes sense for your site’s structure. The post Ask an SEO: Is An XML Or HTML Sitemap Better For SEO? appeared first on Search Engine Journal.

OpenAI CEO Sam Altman has declared a “code red” to prioritize ChatGPT improvements, delaying advertising and AI agent initiatives as Google’s Gemini gains ground. The post OpenAI Declares ‘Code Red’ To Improve ChatGPT Amid Google Competition appeared first on Search Engine Journal.

A strategic look at marketing measurement, bridging data, storytelling, and influence to turn performance reporting into organizational leverage. The post Signal Vs. Noise: Predicting Future Impact Of Content Marketing appeared first on Search Engine Journal.

WPP’s 2025 was marked by financial woes and a new CEO, Cindy Rose, as the holdco eyes 2026 with its new AI platform.

Newsweek is building an AI homepage modeled after Google’s AI Mode to increase engagement and offset declining search referrals.