Inside the Omnicom-IPG meeting with consultants: What marketers learned — and what’s still a mystery

Omnicom CEO John Wren and IPG’s Philippe Krakowsky haven’t exactly been shy about their stance on the proposed deal between both groups since it was unveiled last December.

So when the two met with ad consultants for two hours earlier this week (Feb. 19) in New York, the room knew this was their shot at getting some long-awaited clarity on the flurry of questions, concerns and hot takes sparked by Omnicom’s potential acquisition of IPG.

“They [Wren and Krakowsky] see us as representatives of advertisers so the meeting was very much about giving us the floor to raise the many questions and concerns they have,’ said one exec, who exchanged anonymity for candor on what went down.

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