Categoria: Tendências

OpenAI’s native shopping in ChatGPT signals a major shift in discovery, attribution, and brand power, according to Viant CEO Tim Vanderhook. The post The New AI Marketplace: How ChatGPT’s Native Shopping Could Rewrite Digital Commerce appeared first on Search Engine Journal.

2025 was notable for GEO, Google patents, and research papers. WordPress entered the year with uncertainty and ended it roaring into 2026. The post Review Of 2025: Highlights & Lowlights For SEO (& WordPress) appeared first on Search Engine Journal.

Digiday Media staff rounded up some of the most notable brand names we lost in 2025, like Joann and Rite Aid.

Digiday’s 2025 agency generative AI report card explores the winners and losers of the generative AI landscape.

Adaptability stopped being a nice-to-have for publishers years ago; it became a survival skill. Here’s a look at Digiday’s guide to what’s in and out for 2026.

Ahrefs research showed that biased inputs can still produce actionable insight for Generative Engine Optimization (GEO). The post Ahrefs Tested AI Misinformation, But Proved Something Else appeared first on Search Engine Journal.

When conversions matter, these landing page builders give you the flexibility and optimization features to capture more customers. The post The 7 Best Landing Page Builders For 2026 appeared first on Search Engine Journal.

As 2025 winds down, we rounded up the biggest trends of the year, based on the data that resonated the most with Digiday’s readers.

Here are some of the moments that defined how publishers adapted to the AI era this year.