Categoria: Tendências
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10 Most Important Meta Tags and HTML Elements You Need To Know For SEO
HTML tags are crucial for SEO more than ever before. In this post, I’m sharing the top 10 HTML meta tags you need to know. The post 10 Most Important Meta Tags and HTML Elements You Need To Know For SEO appeared first on Search Engine Journal.
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CMO Strategies: Advertisers weigh success metrics and challenges on ad-supported streaming platforms
This is the fifth and final installment in Digiday’s multi-part series covering the top ad-supported streaming services and part of Digiday’s CMO Strategies series. In this report, we examine the success metrics advertisers consider when placing ads on streaming platforms and the challenges they face on those platforms.
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Why The Voice is investing in a cross-platform metaverse strategy
ITV Studios’ expansion into metaverse platforms represents one way the company is looking to take advantage of its ownership of the broader The Voice brand without having to deal with regional partners such as NBC.
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Inside brands like Powerade, Reese’s and Old El Paso’s Olympic and Paralympic influencer play
The Coca-Cola Company and Hershey’s share influencer plans ahead of the Games.
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Research Briefing: Still images receive more attention than Reels on Instagram
In this edition of the Digiday+ Research Briefing, we examine how influencers see more Instagram engagement with still images than Reels, how publishers aren’t yet worried about the impact of a potential TikTok ban on their revenues and what types of first-party data are most important to marketers for ad targeting on streaming platforms, as…
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Indie agency Boathouse creates supplier diversity program as agencies expand external DEI efforts
Independent marketing and communications agency Boathouse is adding a supplier diversity program on May 16 as part of expanding its diversity initiatives more widely.
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Media Briefing: News publishers prep for possible ad slumps as election season nears
Some publishers are expecting the worst while others aren’t sweating the “what ifs” as Oct. 1 approaches.
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How to Leverage BigQuery for Advanced Internal Link Analysis
Discover the potential of BigQuery for SEO. Dive deep into advanced internal link analysis and enhance your SEO strategies.
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Google Launches New ‘Saved Comparisons’ Feature For Analytics
Google launches saved comparisons tool allowing you to save customized segment filters in GA4 The post Google Launches New ‘Saved Comparisons’ Feature For Analytics appeared first on Search Engine Journal.
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En el mundo del marketing, el anime sigue los pasos del sector de videojuegos
En 2024, los marketers deberán prestar atención al anime. Durante décadas, la animación japonesa se consideró un nicho de interés, territorio exclusivo de nerds y habitantes de sótanos. Pero en los últimos años, el anime se ha extendido a lo grande y, en 2024, marcas como McDonald’s están empezando a prestarle atención. En el pasado,
