Categoria: Tendências
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![10 Essential Tips for Data-Driven Content Marketing [Sponsored]](https://canalgrowthmarketing.com.br/wp-content/uploads/2024/07/311_CMI_article-image-13-tips_V2-600x314-mqEKN2.png)
10 Essential Tips for Data-Driven Content Marketing [Sponsored]
AI may accelerate content creation, but to ensure engagement, you need a deeper, more human understanding of your audience first. Learn how to leverage data for a content marketing strategy that boosts your SEO and builds brand authority and trust.
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How To Balance Marketing Specialists and Generalists
Do you need more marketers or more analysts, strategists, and other specialists? Most teams would vote for both. Try this approach to balance your need for deep expertise and the agility and stability content generalists provide.
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Understanding AI Bot Detection and the Threat of Scammers
Understanding AI Bot Detection and the Threat of Scammers In today’s world, the internet is a huge part of our daily lives. We use it for school research, chatting with friends, playing games, and even shopping. But, just like in the real world, there are good guys […] The post Understanding AI Bot Detection and…
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Third-party cookies are hanging on, but Epsilon says brand marketers should still focus on first-party data
On the latest episode of the Digiday Podcast, Cascisa discusses the different strategies that brand marketers should be putting to the test now, prior to Google firming up its proposed cookie deprecation plan, including clean rooms, data collaboration and ID bridging.
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Marketing Briefing: Why Google’s cookie deprecation cessation has CMOs focused on consumers who will ‘protect their privacy’
For marketers and media buyers, the expectation is that even if Google isn’t the one actively doing the crumbling that the crumble will still happen.
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Here’s what gaming and esports industry leaders are playing in 2024
Digiday contacted 11 leading executives and creators in the gaming space to get a sense of what they’ve had the most fun playing in 2024. Here are their answers.
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Ad tech bosses balance frustration and focus after Google’s latest shift on third-party cookies
After four years of promising the ad industry it would eventually rid its browser of third-party cookies, Google will let users decide.
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Why YouTube and TikTok creators aren’t going all-in on AI-generated videos
Creators are incorporating generative AI tools into their video workflows. But they’re taking care to avoid AI overtaking their videos.
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Getty Images Updated Generative AI Pushes Boundaries Of What’s Possible
Update to Generative AI by Getty Images offers near-infinite creative possibilities within reach of everyone The post Getty Images Updated Generative AI Pushes Boundaries Of What’s Possible appeared first on Search Engine Journal.
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Why WordPress 6.6.1 Was Flagged For Trojan Malware
Reports of a trojan in WordPress 6.6.1 were traced to a relatively arcane XML coding standard The post Why WordPress 6.6.1 Was Flagged For Trojan Malware appeared first on Search Engine Journal.