Categoria: Tendências
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Digiday Podcast at Cannes: Why Dow Jones CMO Sherry Weiss is focused on AI
On the opening day of Cannes Lions, WSJ’s new venue, highlights press freedom amidst the festival’s usual festivities.
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Cannes Briefing: As generative AI plays out, OpenAI believes AI development is a ‘shared responsibility’
AI is simply a new tool in the latest line of tools for creatives to do more, do it better and do it faster.
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Marketing Specialist vs. Generalist: Which Path Should You Take?
Are you drawn to becoming a specialist with a deep focus in one area, or do you see yourself thriving as a jack-of-all-trades?
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YouTube Tests Crowdsourced Annotations For Videos
YouTube tests crowdsourced context notes, allowing creators and viewers to annotate videos. The post YouTube Tests Crowdsourced Annotations For Videos appeared first on Search Engine Journal.
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Boost Your Visibility Now: A Local Search Guide For Multi-Location Businesses
If you’re a multi-location brand looking to boost your local visibility and gain a competitive edge in the market, look no further. On June 26, we’re hosting a live webinar with SOCi where we’ll dive into the latest insights and best practices to help you enhance your local SEO strategy. Consumers increasingly rely on local…
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Google Analytics Adds User Conversion Rate Metrics
Google Analytics helps businesses better track and improve conversions by adding user and session conversion rate metrics. The post Google Analytics Adds User Conversion Rate Metrics appeared first on Search Engine Journal.
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GARM and Ad Net Zero launch new standards to transform carbon emission measurement in media
Green advertising gets a boost thanks to standards that currently cover TV, digital, and out-of-home advertising, with plans to expand to include print, radio, and film.
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Local Brand Loyalty Takeaways From That Time Ace Hardware Was Trending
Study the Ace Hardware playbook and build an experience at the local business you’re running or marketing that customers love to remember, share, and even champion!
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Barriers To Audience Buy-In With Lead Generation
Discover how common biases and decision-making processes can impact your lead generation efforts. Learn how to optimize your strategy for better results. The post Barriers To Audience Buy-In With Lead Generation appeared first on Search Engine Journal.
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10 Social Media Tools Every Content Creator Needs
10 Social Media Tools Every Content Creator Needs The social media landscape is ever-evolving, and for content creators, staying ahead of the curve is crucial. In this dynamic space, churning out high-quality, engaging content consistently is the key to building a loyal audience. But let’s face it, […] The post 10 Social Media Tools Every…
