Categoria: Tendências
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Media Buying Briefing: Why indie agency Langrand tilts against consultancies, rather than fellow agencies, to help clients transform
Houston-based Langrand pits itself against the consultancies of the world — the McKinseys and Accentures and BCGs — as much as it does other agencies.
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What do advertisers want from Tubi in the U.K.?
Execs there are currently in full market-scout mode, meeting a few key players and figuring out how to stand out in an arena bursting at the seams with options.
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AI Briefing: How state governments and businesses are addressing AI deepfakes
New state laws and new tools from cybersecurity firms both aim to help mitigate the risks of AI content and deepfakes in this election season.
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Digiday+ Research: Pinterest surpasses X when it comes to brands’ usage of UGC-focused social platforms
X has historically been dominant among UGC-focused social platforms, but Digiday+ Research surveys have found that, this year, Pinterest has passed X in brand usage for the first time — and brand and retailer ad spend on Pinterest is higher than on X, too.
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What Is Largest Contentful Paint: An Easy Explanation
Learn about Largest Contentful Paint – what it is, how it’s measured, and how to optimize for it to improve your Core Web Vitals score. The post What Is Largest Contentful Paint: An Easy Explanation appeared first on Search Engine Journal.
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WordPress Insiders Discuss WordPress Stagnation
Executives from Automattic and Elementor, alongside developers and Joost de Valk, explore WordPress’s future in a webinar The post WordPress Insiders Discuss WordPress Stagnation appeared first on Search Engine Journal.
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Vulnerabilities in Two ThemeForest WordPress Themes, 500k+ Sold
Two WordPress themes on Themeforest were found with medium to high threat vulnerabilities. One remains unpatched and at risk. The post Vulnerabilities in Two ThemeForest WordPress Themes, 500k+ Sold appeared first on Search Engine Journal.
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How To Identify & Reduce Render-Blocking Resources
The longer users have to wait, the more likely they are to abandon your site. Identify and reduce render-blocking resources to display visual content ASAP. The post How To Identify & Reduce Render-Blocking Resources appeared first on Search Engine Journal.
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Your Marketing Ecosystem’s Impact on SEO — Whiteboard Friday
You may have spent a lot of time learning about websites and SEO, but you probably haven’t spent a lot of time learning about social or third parties in the real world. Discover how these can impact your SEO, how they are related to your marketing ecosystem, and how they relate to LLMs and AI.
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Google’s New Support For AVIF Images May Boost SEO
Google’s support for AVIF images in Search will have a positive impact for site performance. Time to consider AVIF The post Google’s New Support For AVIF Images May Boost SEO appeared first on Search Engine Journal.
