Categoria: Tendências

ChatGPT agent is a turning point for SEO because it changes how websites are expected to function for both humans and machines. The post OpenAI ChatGPT Agent Marks A Turning Point For Businesses And SEO appeared first on Search Engine Journal.

Perplexity’s new AI browser, Comet, is now live. Here’s how it fits into the company’s long-term vision for search and task automation. The post Perplexity Looks Beyond Search With Its AI Browser, Comet appeared first on Search Engine Journal.

Former Google Search engineer Andrew Yan launches Athena, a startup helping brands optimize their visibility in AI-generated answers. The post Ex-Google Engineer Launches Athena For AI Search Visibility appeared first on Search Engine Journal.

Google’s John Mueller explains how to remove pages from Google Search, why sitelinks can’t be controlled manually, and when to use the URL removal tool. The post Google’s John Mueller Clarifies How To Remove Pages From Search appeared first on Search Engine Journal.

In this edition of IMHO, Shelley Walsh speaks with Stephen Kenwright about how traditional marketing fuels LLM performance and brand trust. The post Brand Bias For Visibility In Search & LLMs: A Conversation With Stephen Kenwright appeared first on Search Engine Journal.

Traditional ranking metrics are less reliable in today’s AI-driven SERPs. Understand why average position misleads and what to track instead. The post Is It Time To Remove Focus From Average Position In GSC? appeared first on Search Engine Journal.