Categoria: Tendências
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How To Decide the Ideal Publishing Frequency for Social Media, Blogs, Emails, and More
Benchmark publishing frequency charts are nice, but they shouldn’t be your only research. After all, audiences aren’t homogenous. To help decide how often to publish on multiple channels, develop a strategy with this expert advice.
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How To Decide the Ideal Publishing Frequency for Social Media, Blogs, Emails, and More
Benchmark publishing frequency charts are nice, but they shouldn’t be your only research. After all, audiences aren’t homogenous. To help decide how often to publish on multiple channels, develop a strategy with this expert advice.
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Google Confirms Alt Text Is Not Primarily An SEO Decision
Google’s John Mueller says the alt text decision process is not primarily about SEO The post Google Confirms Alt Text Is Not Primarily An SEO Decision appeared first on Search Engine Journal.
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Government oversight was the ghost at the feast during this week’s IAB ALM
Speculation over Google’s antitrust travails mounts as the great and the good of digital media converge to discuss conspiracy theories.
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Marketers are rewriting the brand safety playbook for content creators in 2025
Marketers are no longer showing up to meetings with content creators with a firm idea of how they want to be integrated into their content; instead, they’re giving the reins over to creators to decide exactly how exactly they show up, for better or worse.
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Marketing Briefing: Why DE&I becoming a flash point is part of ‘politicization of everything’
It’s a strange moment for corporate America and, in turn, for the marketers who are the stewards of their brands.
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What Forbes, Dotdash Meredith, BuzzFeed and other publishers are saying about AI in 2025
Publishing executives from Forbes, Dotdash Meredith, BuzzFeed and other companies detail how they’re using AI in 2025, from how they’re building AI tools and using them internally and externally, to the guardrails they have in place and the future of AI.
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What happened to the post-cookie era, with IAB Tech Lab’s Anthony Katsur
On the eve of IAB’s Annual Leadership Meeting, the IAB Tech Lab CEO joined the Digiday Podcast to discuss the state of identity in a not-quite post-cookie landscape.
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How YouTube’s Recommendation System Works In 2025
YouTube reveals how AI, viewer satisfaction, context, and multilingual tools are reshaping its recommendation system for 2025. The post How YouTube’s Recommendation System Works In 2025 appeared first on Search Engine Journal.
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AI Briefing: Here are two startups that want to help build brands AI agents
Startups Palona and Anthrologic are two of the newest companies aiming to build AI agents for internal and external uses.