Categoria: Tendências
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WTF are JBPs?
‘Joint Business Plans’ are a less spoken of but vitally important means of growth for the online ad industry’s middlemen as Darwinism takes hold.
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As political polarization intensifies, agencies struggle to find brand-safe gaming influencers
People have debated politics on the internet for years, but the political turmoil of 2024 and early 2025 has spurred many creators to be more vocal about their beliefs, particularly within the gaming space.
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Media Briefing: Publishers see Apple News+ as a stable revenue stream amid ‘volatile’ referral traffic
Apple News+ is a growing source of audience and revenue, according to publishers including The Atlantic, Dotdash Meredith and Newsweek.
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Why one exec thinks 2025 could be Pinterest’s most pivotal year yet
Pinterest’s vp of performance Matt Crystal caught up with Digiday to discuss the platform’s 2025 plans.
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Digiday+ Research: TikTok usage and spend fall as U.S. ban looms
Brands’ TikTok usage and — more importantly — their marketing spend have both fallen off as of the first quarter of this year.
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Local SEO Schema: A Complete Guide To Local Structured Data & Rich Results
Improve your local business’s visibility with schema. Learn how structured data can help search engines understand and showcase your website better. The post Local SEO Schema: A Complete Guide To Local Structured Data & Rich Results appeared first on Search Engine Journal.
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Google Updates Robots Meta Tag Document To Include AI Mode
Google updates robots meta tag document with details on managing how content appears in new AI Mode. The post Google Updates Robots Meta Tag Document To Include AI Mode appeared first on Search Engine Journal.
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WordPress’s Next Phase: Mullenweg Shares What’s Ahead
Matt Mullenweg shares three reasons why WordPress will grow stronger in the near future and his thoughts on succession planning The post WordPress’s Next Phase: Mullenweg Shares What’s Ahead appeared first on Search Engine Journal.
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Ask An SEO: How To Handle Duplicate Content Across Multiple Domains
Avoid SEO penalties from duplicate content. Discover how canonical links can help manage multiple domains without hurting rankings. The post Ask An SEO: How To Handle Duplicate Content Across Multiple Domains appeared first on Search Engine Journal.
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Google Upgrades AI Overviews With Gemini 2.0, Launches AI Mode
Google enhances search with Gemini 2.0-powered AI Overviews and launches premium “AI Mode” for Google One subscribers. The post Google Upgrades AI Overviews With Gemini 2.0, Launches AI Mode appeared first on Search Engine Journal.
