Categoria: Tendências
-
Media buying briefing: Havas’ cookieless solution has become key link in its operating model
The French holding company’s Converged system has become the glue between its creative, media and digital domains.
-
What Affiliate Marketers Are Using In 2025? AI Tools For Real Results
What Affiliate Marketers Are Using In 2025? AI Tools For Real Results Affiliate marketing is at breakneck speed. Gone are the days of simple link placements. Today, AI is the driving force, injecting unprecedented efficiency and profitability. From automated campaign optimization to personalized customer experiences, AI tools are […] The post What Affiliate Marketers Are…
-
Google Updates Structured Data Requirements For Return Policies
Google requires ecommerce stores to specify in their structured data which country their return policies apply to. The post Google Updates Structured Data Requirements For Return Policies appeared first on Search Engine Journal.
-
Google Opens Gemini Deep Research To Free Users (With Limits)
Google expands Gemini with free limited access to Deep Research, improved Flash Thinking 2.0, and new personalization features. The post Google Opens Gemini Deep Research To Free Users (With Limits) appeared first on Search Engine Journal.
-
At Digiday’s Media Buying Summit, challenges with talent recruitment bubble to the surface
The rising use of AI for entry-level and sometimes menial tasks has started to jeopardize the ability of young people to break into the agency business.
-
How Substack creators are pooling audiences with live video co-hosting
As creators become more adept at using Substack live video, they are finding that going live with a co-host helps them gain new subscribers.
-
As YouTube turns 20, here are the numbers you need to know
If there’s one thing the company wants everyone to know, it’s just how big it is.
-
Programmatic advertising’s endless cycle of reinvention and rot
Fixing programmatic means breaking it first.
-
Publishers don’t really know how Google AI Overviews is impacting their referral traffic
It’s been almost a year since Google rolled out AI Overviews, and publishers still know very little about how it’s impacting referral traffic.
-
Trump’s topsy-turvy tariffs have marketers uncertain and on edge
Execs are uncertain of the right way forward amid constant policy change.