Categoria: Tendências

AI answers, offline calls, and voice search are reshaping how buyers act. This report breaks down what that means for your search strategy. The post The Future Of Search: 5 Key Findings On What Buyers Really Want appeared first on Search Engine Journal.

What’s replacing product grids? This year-over-year analysis of Google’s ecommerce SERPs highlights the rise of AI Overviews, visuals, and disappearing UGC. The post Google Ecommerce SERP Features 2025 Vs. 2024 appeared first on Search Engine Journal.

Sitemap? Check. Crawl request? Check. Indexing? Still not happening. Helen Pollitt explains why in this week’s Ask An SEO. The post Ask An SEO: Why Aren’t My Pages Getting Indexed? appeared first on Search Engine Journal.

Long-tail keywords are highly precise search engine queries. Optimizing for them could help you get more high-quality traffic.

Control your ad targeting with broad match, phrase match, and exact match keyword types. Learn how.

Perplexity criticizes Cloudflare’s infrastructure for being unable to differentiate between AI assistants and harmful bots. The post Perplexity Says Cloudflare Is Blocking Legitimate AI Assistants appeared first on Search Engine Journal.

Model Context Protocol (MCP) is a buzzword gaining more traction, especially as publishers think about how to prepare for the agentic web. WTF is it, and why should they care?

Getting into the checkout game would be indicative of a different direction for OpenAI, which, back in December, said it had “no active plans to pursue advertising.”

Digiday’s Sara Guaglione and Seb Joseph share their reporting on IAB Tech Lab, meeting with more than 80 publishers on AI issues.