Categoria: Tendências
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In earnings reports, fashion brands clock fallout from tariffs and tease holiday plans
The fashion industry — like much of retail — remains on somewhat shaky ground when it comes to predicting demand and sales.
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On Amazon, the ‘Made in USA’ boom fizzles as price wins out
New data from Momentum Commerce, a retail consultancy, shows that searches for “Made in America” products have collapsed since the spring.
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Team hires, studio rental fees: The hidden costs of creators
The growth of the creator economy has empowered individuals to get into the business of media and entertainment with relatively few start-up costs. A camera, laptop and YouTube account are all one needs to upload their first video. But as creators become mainstream celebrities and scale up their business accordingly, they’ve started to incur more…
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Google Quietly Raised Ad Prices, Court Orders More Transparency
Google raised ad prices incrementally through internal “pricing knobs” that advertisers couldn’t detect, according to federal court documents. The post Google Quietly Raised Ad Prices, Court Orders More Transparency appeared first on Search Engine Journal.
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What To Expect AT NESS 2025: Surviving The AI-First Era
Prepare for the future of SEO and learn how to survive the AI-first era at NESS October 2025 with top industry insights. The post What To Expect AT NESS 2025: Surviving The AI-First Era appeared first on Search Engine Journal.
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The CMO & SEO: Staying Ahead Of The Multi-AI Search Platform Shift (Part 1)
When multi-AI search demands new thinking, CMOs and SEOs must align teams and strategies for visibility across ChatGPT, Perplexity, and Google. The post The CMO & SEO: Staying Ahead Of The Multi-AI Search Platform Shift (Part 1) appeared first on Search Engine Journal.
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Streaming investments are rising, but media buyers drive hard bargains over CPMs and fees
The dust settles on an upfronts season that’s seen advertisers spend more on streaming and CTV, at the expense of streamers’ profit margins.
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The Behavioral Data You Need To Improve Your Users’ Search Journey
GEO, AEO or LEO? Whatever new name we want to call SEO by, let’s not lose sight of our main stakeholder: the user. The post The Behavioral Data You Need To Improve Your Users’ Search Journey appeared first on Search Engine Journal.
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Angry and disappointed, if not surprised: The ad industry reacts to the Google search remedies ruling
Observers consider this a costly win for regulators, with advertisers and publishers continuing to suffer the status quo.
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Building Trust for SEO: Why It Matters & How to Do It
Learn why establishing trust in SEO is essential, gain practical tips, and download our checklist.
