Categoria: Tendências

Gen Z makes up a very small percentage of publishers’ readership, but those Gen Z audience members are consuming their news anytime, anywhere.

Google has added a comparison mode to Search Console’s 24-hour view, letting you analyze hourly performance trends against previous days. The post Google Adds Comparison Mode To Search Console’s 24-Hour View appeared first on Search Engine Journal.

Cloudflare report shows that, of customer‑identified DDoS attacks, 63% are competitor‑led and 5% are self‑inflicted. The post Cloudflare DDoS Report: 63% Of Known Attacks Blamed On Competitors appeared first on Search Engine Journal.

Wix announced a new tool that reports AI visibility, benchmarks competitors, and tracks AI-driven queries and traffic The post Wix Announces AI Visibility Overview Citation & Sentiment Tracking Tool appeared first on Search Engine Journal.

Traditional ad models may no longer deliver the revenue publishers need, but better audience strategies can. With privacy regulations tightening, the role of third-party cookies evolving and digital platforms capturing a greater share of advertiser spend, it’s harder than ever for resource-strapped publishers to monetize through legacy channels. With a digital landscape as complex and

Google rolls out Gemini 2.5 Pro and Deep Search for paid subscribers, offering expanded support for reasoning, coding, and research tasks. The post Google Rolls Out Gemini 2.5 Pro & Deep Search For Paid Subscribers appeared first on Search Engine Journal.

Google Search can now call local businesses using AI to gather pricing and availability info on your behalf. Here’s how it works. The post Google Search Can Now Call Local Businesses Using AI appeared first on Search Engine Journal.

A clear PPC growth system that avoids costly overreactions and delivers long-term profitability through focused, strategic scaling. The post Scaling PPC Campaigns Sustainably: Use The SCALE Framework To Move Beyond Actionism appeared first on Search Engine Journal.

What happens when 86% of your traffic shows up as “direct” in GA4? Greg Jarboe breaks down what CMOs are missing and why it matters. The post When Direct Means We Don’t Know: CMOs Need To Rethink Attribution In AI Search appeared first on Search Engine Journal.