Categoria: Tendências

Brands are betting (again) on original content, but this time with creators at the helm in hopes to make it stick.

Some publishers that blocked all AI bots are rethinking their stance, as AI platform traffic raises new monetization and access trade-offs.

The Economist is among those to start licensing its content this way – having opened its API to corporate clients with their own data ring-fenced LLMs in August. 

With AI transforming the industry, Digiday has charted how the tech is expected to impact influencer marketing over the next year.

Bing now supports the data-nosnippet HTML attribute, letting websites exclude specific page sections from search snippets and AI-generated answers in Bing. The post Bing Supports data-nosnippet For Search Snippets & AI Answers appeared first on Search Engine Journal.

In a WSJ interview, Google’s VP of Search Liz Reid says ranking has been adjusted to surface more short-form video, forums, and UGC. The post Google Says It Surfaces More Video, Forums, And UGC appeared first on Search Engine Journal.

Content chunking is breaking down content into smaller “chunks“ that are easier for AI systems to process.

On Reddit, Google’s John Mueller reviewed a two-day “vibe-coded” Bento Grid Generator and listed fixes for crawlability, meta tags, hreflang, and structured data. The post Google’s John Mueller Flags SEO Issues In Vibe Coded Website appeared first on Search Engine Journal.

Open standard aims to let AI agents negotiate directly across ad tech, with comparisons to OpenRTB and header bidding.