Categoria: Tendências

Google launches Gemini 3 Flash and makes it the default in the Gemini app. It’s rolling out as AI Mode’s default model. The post Google Gemini 3 Flash Becomes Default In Gemini App & AI Mode appeared first on Search Engine Journal.

Gary Danks, GM, AIM by Kochava For years, app marketers have leaned heavily on last-touch attribution as the foundation of their measurement strategy. It’s fast, familiar and baked into most performance workflows. But as privacy regulations expand, identifiers disappear and user journeys grow more nonlinear, last-touch attribution’s blind spots are becoming impossible to ignore. The

Don’t build links without first understanding these facts about trust and authority. The post The Facts About Trust Change Everything About Link Building appeared first on Search Engine Journal.

Google updated its JavaScript SEO docs with new guidance on canonical URLs for JavaScript-rendered pages. Keep canonicals consistent before and after rendering. The post Google Updates JavaScript SEO Docs With Canonical Advice appeared first on Search Engine Journal.

Google-engaged audiences demonstrate where Google-owned traffic delivers higher match rates, stronger remarketing performance, and fewer implementation issues. The post Google-Engaged Audience: Worry-Free Remarketing, Or A Waste Of Money? appeared first on Search Engine Journal.

How you answer skeptical questions matters more than the questions themselves when links are at stake. The post Improve Any Link Building Strategy With One Small Change appeared first on Search Engine Journal.

Bill Hunt reveals why CEOs must manage their websites like factories for digital value creation, not expenses buried in marketing budgets. The post Questions The CEO Should Be Asking About Their Website (But Rarely Does) appeared first on Search Engine Journal.

Five expert strategies for increasing visitors to informational sites and outperforming competitors. The post Five Ways To Boost Traffic To Informational Sites appeared first on Search Engine Journal.

As more media environments become points of purchase, attribution and measurement remain the thorn in the side of commerce execs.