Categoria: Tendências
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How to Close the Gap Between SEO Recommendation and Execution
Struggling to turn SEO recommendations into results? Learn how clear communication and smart prioritization can bridge the gap and drive real impact.
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Google Merchant Center Updates: Changes For Online Sellers
Google Merchant Center updates bring changes for online sellers. New rules roll out April 8 and July 1 affecting pricing and listings. The post Google Merchant Center Updates: Changes For Online Sellers appeared first on Search Engine Journal.
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Google Search Console Gets New Merchant Opportunities Report
Google Search Console’s new Merchant Opportunities Report lets retailers manage payment methods, ratings, and shipping policies. The post Google Search Console Gets New Merchant Opportunities Report appeared first on Search Engine Journal.
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WordPress Contributor Cutbacks Cause Core Development To Stall
WordPress contributor cutbacks are slowing progress on new features and improvements users would otherwise see throughout the year The post WordPress Contributor Cutbacks Cause Core Development To Stall appeared first on Search Engine Journal.
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Critical Mass, Wondery, Publicis Imagine and Hulu are 2025 Digiday Media Buying and Planning Awards winners
This year’s Digiday Media Buying and Planning Awards winners demonstrated a trend toward personalized, inclusive campaigns that leveraged high-impact creative and cross-channel integration to drive impactful results. Brands and agencies are also increasingly leaning on strategic partnerships and influencer marketing to amplify brand messaging and foster brand loyalty. Critical Mass showcased the value of personalized
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Amazon, Disney and NBC Sports are among this year’s Digiday Streaming and Video Awards finalists
The 2025 Digiday Streaming and Video Awards finalists reflect a clear trend: brands and agencies are prioritizing measurable results, personalization and creative collaborations to deliver high-impact campaigns. From AI-enhanced contextual targeting to personalized content powered by data, the work honored this year showcases how emerging technology and smart partnerships are redefining marketing success. Amazon joined
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Why publishers are pivoting to community as a new source of growth
Mark Zohar, CEO, Viafoura The publishing industry is at an inflection point. After one decade of over-reliance on platform-driven growth, declining social media referrals and AI-driven traffic shifts are forcing publishers to rethink their audience strategies. Community is the way forward. It’s more than a buzzword — it’s a proven driver of engagement, retention and
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Humans Are Better At Writing Than AI In These Tasks
AI tools can get you started, but they can’t finish strong. Here’s how to shape AI-generated drafts into meaningful, effective content. The post Humans Are Better At Writing Than AI In These Tasks appeared first on Search Engine Journal.
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How To Plan PPC Campaigns For SaaS Marketing & Think Strategically
Find out how to develop a powerful PPC for SaaS strategy that aligns with complex buying processes and high competition. The post How To Plan PPC Campaigns For SaaS Marketing & Think Strategically appeared first on Search Engine Journal.
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Google Says Disavow Tool Not Part Of Normal Site Maintenance
Google’s John Mueller affirmed that using the disavow tool is not a normal part of site maintenance The post Google Says Disavow Tool Not Part Of Normal Site Maintenance appeared first on Search Engine Journal.