Categoria: Tendências
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Google Claims AI Search Delivers ‘Quality Clicks’ Despite Traffic Loss
Google claims AI search delivers “more qualified clicks” despite traffic losses. Are these changes helping publishers, or boosting its ads business? The post Google Claims AI Search Delivers ‘Quality Clicks’ Despite Traffic Loss appeared first on Search Engine Journal.
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What’s Draining Your PPC Budget and How to Stop It [Webinar]
Join Meagan McLoughlin, Principal Marketing Manager at CallRail, as she breaks down how you can transform your lead-nurturing and management strategies. The post What’s Draining Your PPC Budget and How to Stop It [Webinar] appeared first on Search Engine Journal.
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Explaining Agentic SEO To The C-Level
Agentic SEO introduces a more efficient, AI-assisted way of working, without losing the human insight that drives real results. The post Explaining Agentic SEO To The C-Level appeared first on Search Engine Journal.
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My 11 Favorite ChatGPT Alternatives for 2025 (Tested Manually)
I tested the top ChatGPT alternatives and shortlisted 11 of them. Read this guide to explore their features and choose the best option for your needs.
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8 Best AI SEO Tools for 2025 (Tested Firsthand)
I tested the top AI SEO tools and shortlisted 8 of them. Read this guide to explore their features and choose the best option for your needs.
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CMS Market Share Trends: Top Content Management Systems (May 2025)
An in-depth look at CMS market share data and what the changing platform landscape means for SEO practitioners. The post CMS Market Share Trends: Top Content Management Systems (May 2025) appeared first on Search Engine Journal.
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Media Briefing: Less clicks, more problems: What Google’s AI Mode means for publishers
After months of anxiety and speculation, Google’s AI Mode in search has arrived. Here’s what it means for publishers.
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‘We’re seeing an immense uplift in the scale’: How generative AI is fueling the next wave of ad tech fraud
Generative AI content farms are stealing publishers’ ads.txt files to hijack ad revenue, according to DoubleVerify.
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The Rundown: How Google is sizing up to the DOJ in its ad tech antitrust trial
Google tables proposals to Judge Brinkema, arguing the DOJ’s push for divestiture is unviable ahead of the September 22 remedy phase.
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ChatGPT referral traffic to publishers’ sites has nearly doubled this year
ChatGPT is sending more of its traffic to publishers’ sites.