Categoria: Tendências

Real-world cases reveal how failures in LLM systems spread harm and misattribute sources. Here are concrete actions SEOs can take now. The post LLMs Are Changing Search & Breaking It: What SEOs Must Understand About AI’s Blind Spots appeared first on Search Engine Journal.

Audit your brand’s trust signals to find ways to boost AI visibility and earn more citations.

The shift to AI search is testing every brand’s technical foundation, and only those tackling SEO debt head-on will survive. The post The Technical SEO Debt That Will Destroy Your AI Visibility appeared first on Search Engine Journal.

Up to 56 million websites could be affected by unpatched versions of Imunify360 AV that allow full server takeover. The post Server Security Scanner Vulnerability Affects Up To 56M Sites appeared first on Search Engine Journal.

Mixed signals are coming out of the Q4 ad marketplace — some buyers report a recent drop-off in ad spend from a number of categories, while others say alarms aren’t yet ringing for 2026.

The result is a creator economy caught between maturity and hesitation — growing up fast but not all at once. 

The platform has shared a plethora of incentives, to motivate sellers to spend more money.

Marketing services companies are rushing to answer clients’ zero-click queries. The jury’s out on whether clients will pay for those answers, however.

In the decade-plus since Amazon started selling ads based on people’s purchase histories, retail media has ballooned into a $59 billion business in the U.S., according to eMarketer.